Defining your Direction, Supporting Your Decisions

Strategic Planning

Success within any organization begins with a well-developed, comprehensive plan. Where many companies fall short is in the basic premise of goal/objective setting. Goals or the long-term aims your company wants to accomplish are often too broad. Objectives, the concrete attainments your organization needs can be too general. Parastar’s consulting team helps clients systematically define what it is their organization is trying to accomplish. We assist them in strategically focusing on goals and objectives and then applying the proper supporting tasks to help them achieve maximum results.

The Parastar team engages a process designed specifically to assist in medical, non-medical and emergency logistics operations. Steps are built around and modified to fit each client’s unique situation and business landscape. We take a comprehensive look using a variety of tools and methods including:

  • SWOT Analysis (Strengths, Weaknesses/Limitations, Opportunities, and Threats)
  • Industry Trends
  • Facilitation of entire strategic planning process
  • Market analysis
  • Development of Specific, Measurable, Achievable, Realistic, and Timely (SMART) objectives

Parastar’s SWOT analysis provides information that is helpful in positioning your firm’s resources and capabilities to thrive in the competitive environment in which it operates. The results of our SWOT exercise become instrumental in strategy formulation for each client’s business.

We also outline how SMART objectives can transform both your business operations and bottom line. Coupled with tools like our SWOT analysis, value-added analysis, market analysis and VOC (the Voice of the Customer) Parastar’s consulting team helps guide clients to realistic and tangible plans aligned to fit with overall company mission, vision, philosophy and corporate initiatives.

Whether you’re looking for a one-year, three-year or five-year business plan, Parastar’s team of industry experts will help design actionable plans to guide your company through the challenges that lie ahead.